privacy statement

privacy statement

1) Information on the collection of personal data and contact details of the responsible person

1.1 Wir are pleased that you are visiting our website and thank you for your interest. In the following we inform you about the handling of your personal data when using our website. Personal data is all data with which you can be personally identified.

1.2 Verantwortlicher for data processing on this website in the sense of the Data Protection Basic Regulation (DSGVO), Blaufaktor GmbH & Co. KG, Riedweg 12, 78607 Talheim, Germany, Tel.: 07420 920 921-0, E-Mail: info@blaufaktor.de. The person responsible for processing personal data is the natural or legal person who, alone or jointly with others, decides on the purposes and means of processing personal data.

1.3 Diese website uses SSL or TLS encryption for security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or enquiries to the responsible person). You can recognize an encrypted connection by the character string "https://" and the lock symbol in your browser line.

2) Data collection when visiting our website

If you only use our website for information purposes, i.e. if you do not register or otherwise provide us with information, we only collect data that your browser transmits to our server (so-called "server log files"). When you call up our website, we collect the following data, which is technically necessary for us to display the website to you:

  • Our visited website
  • Date and time at the time of access
  • Amount of data sent in bytes
  • Source/reference from which you came to the page
  • Browser used
  • Operating system used
  • IP address used (if applicable: in anonymous form)

Processing is carried out in accordance with Art. 6 Para. 1 lit. f DSGVO on the basis of our legitimate interest in improving the stability and functionality of our website. The data will not be passed on or used in any other way. However, we reserve the right to subsequently check the server log files if there are concrete indications of illegal use.

3) Hosting

Hosting by Shopify
We use the shop system of the service provider Shopify International Limited, Victoria Buildings, 2nd floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland ("Shopify"), for the purpose of hosting and displaying the online shop based on processing on our behalf. All data collected on our website is processed on Shopify's servers. As part of the Shopify services described above, data may also be transferred to Shopify Inc, 150 Elgin St, Ottawa, ON K2P 1L4, Canada, Shopify Data Processing (USA) Inc, Shopify Payments (USA) Inc or Shopify (USA) Inc as part of further processing on behalf of Shopify. In the event that data is transferred to Shopify Inc. in Canada, an adequacy finding by the European Commission will ensure an adequate level of data protection. Further information on Shopify's data protection can be found on the following website: https:/
/www.shopify.de/legal/datenschutz. Any further processing on servers other than the aforementioned servers of Shopify will only take place within the framework notified below.

4) Content Delivery Network

Cloudflare
On our website we use a so-called Content Delivery Network ("CDN") of the technology service provider Cloudflare Inc., 101 Townsend St. San Francisco, CA 94107, USA ("Cloudflare"). A Content Delivery Network is an online service that is used to deliver large media files (such as graphics, page content or scripts) through a network of regionally distributed servers connected via the Internet. The use of Cloudflare's Content Delivery Network helps us to optimize the loading speed of our website.
The processing takes place in accordance with art. 6 para. 1 lit. f DSGVO on the basis of our legitimate interest in a secure and efficient provision, as well as improvement of the stability and functionality of our website. Further information can be found in Cloudflare's privacy policy at: https://www.cloudflare.com/privacypolicy/

5) Cookies

In order to make visiting our website attractive and to enable the use of certain functions, we use so-called cookies on various pages. These are small text files that are stored on your mobile device. Some of the cookies we use are deleted after the end of the browser session, i.e. after closing your browser (so-called session cookies). Other cookies remain on your end device and enable your browser to be recognized the next time you visit (so-called persistent cookies). If cookies are set, they collect and process certain user information such as browser and location data as well as IP address values to an individual extent. Persistent cookies are automatically deleted after a specified period, which may vary depending on the cookie. You can find the duration of the respective cookie storage in the overview of the cookie settings of your web browser.

In some cases, cookies are used to simplify the ordering process by saving settings (e.g. remembering the contents of a virtual shopping basket for a later visit to the website). If individual cookies used by us also process personal data, the processing is carried out in accordance with Art. 6 Para. 1 lit. b DSGVO either to implement the contract, in accordance with Art. 6 Para. 1 lit. a DSGVO in the event of consent or in accordance with Art. 6 Para. 1 lit. f DSGVO to safeguard our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the page visit.

Please note that you can set your browser so that you are informed about the setting of cookies and can decide individually whether to accept them or whether to exclude the acceptance of cookies in certain cases or in general. Each browser differs in the way it manages cookie settings. This is described in the help menu of each browser, which explains how you can change your cookie settings. These can be found for the respective browsers under the following links:

Internet Explorer: https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies
Firefox: https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen
Chrome: https://support.google.com/chrome/answer/95647?hl=de&hlrm=en
Safari: https://support.apple.com/de-de/guide/safari/sfri11471/mac
Opera: https://help.opera.com/de/latest/web-preferences/#cookies

Please note that if cookies are not accepted, the functionality of our website may be restricted.

6) Making contact

6.1 Im Personal data is collected within the framework of establishing contact with us (e.g. via contact form or e-mail). Which data is collected in the case of a contact form, is apparent from the respective contact form. These data are stored and used exclusively for the purpose of answering your request or for establishing contact and the associated technical administration. The legal basis for the processing of this data is our legitimate interest in responding to your request pursuant to Art. 6 Para. 1 lit. f DSGVO. If your contact is aimed at the conclusion of a contract, the additional legal basis for the processing is Art. 6 para. 1 lit. b DSGVO. Your data will be deleted after final processing of your request. This is the case if it can be inferred from the circumstances that the facts in question have been conclusively clarified and provided that there are no legal storage obligations to the contrary.

6.2 WhatsApp-Business

We offer visitors to our website the opportunity to contact us via the WhatsApp news service of WhatsApp Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland. For this we use the so-called "Business Version" of WhatsApp.

If you contact us via WhatsApp in connection with a specific business transaction (e.g. an order placed), we will store and use the mobile phone number you use with WhatsApp and - if provided - your first and last name in accordance with Art. 6 Para. 1 letter b. DSGVO for processing and answering your request. On the same basis, we may use WhatsApp to ask you for additional information (order number, customer number, address, or email address) in order to track your request to a specific transaction.

Use our WhatsApp contact for general enquiries (e.g. about our range of services, availability or our Internet presence) and we will store and use the mobile phone number you use at WhatsApp and - if provided - your first and last name in accordance with Art. 6 Para. 1 lit. f DSGVO on the basis of our legitimate interest in the efficient and prompt provision of the requested information.

Your information will only be used to respond to your request via WhatsApp. A passing on to third parties does not take place.

Please note that WhatsApp Business has access to the address book of the mobile device we use for this purpose and automatically transfers telephone numbers stored in the address book to a server of the parent company Facebook Inc. in the USA. To operate our WhatsApp Business Account, we use a mobile device whose address book stores only the WhatsApp contact information of those users who have contacted us via WhatsApp.

This ensures that every person whose WhatsApp contact details are stored in our address book has already consented to the transmission of their WhatsApp telephone number from the address books of their chat contacts in accordance with Art. 6 Para. 1 lit. a DSGVO by accepting the WhatsApp Terms of Use the first time they use the App on their device. Any transfer of data from users who do not use WhatsApp and/or have not contacted us through WhatsApp is excluded.

The purpose and scope of the data collection and the further processing and use of the data by WhatsApp as well as your related rights and privacy settings can be found in WhatsApp's privacy policy: https://www.whatsapp.com/legal/?eea=1#privacy-policy

7) Data processing when opening a customer account and for contract processing

Pursuant to Art. 6 Para. 1 lit. b DSGVO, personal data will continue to be collected and processed if you provide it to us for the execution of a contract or when opening a customer account. Which data is collected can be seen from the respective input forms. A deletion of your customer account is possible at any time and can take place by a message to the above address of the responsible person. We store and use the data provided by you for contract processing. After complete completion of the contract or deletion of your customer account, your data will be blocked with regard to tax and commercial retention periods and deleted after these periods, unless you have expressly consented to further use of your data or a legally permitted further use of data from our side was reserved.

8) Comment function

As part of the comment function on this website, in addition to your comment, information about the time the comment was created and the name of the commentary you selected will be stored and published on this website. Furthermore, your IP address is logged and stored. The IP address is stored for security reasons and in the event that the person concerned violates the rights of third parties by submitting a comment or posts illegal content. We need your e-mail address in order to contact you if a third party should object to your published content as unlawful. The legal basis for the storage of your data is Art. 6 para. 1 lit. b and f DSGVO. We reserve the right to delete comments if they are objected to as unlawful by third parties.

9) Use of customer data for direct advertising

9.1 Anmeldung to our e-mail newsletter

If you subscribe to our e-mail newsletter, we will regularly send you information about our offers. Your e-mail address is the only mandatory information for sending the newsletter. The provision of further data is voluntary and is used to address you personally. We use the so-called double opt-in procedure to send the newsletter. This means that we will only send you an e-mail newsletter after you have expressly confirmed that you agree to receive the newsletter. We will then send you a confirmation e-mail asking you to click on a link to confirm that you wish to receive the newsletter in the future.

By activating the confirmation link, you consent to the use of your personal data in accordance with Art. 6 para. 1 lit. a DSGVO. When you register for the newsletter, we store your IP address entered by the Internet Service Provider (ISP) as well as the date and time of registration in order to be able to track any possible misuse of your e-mail address at a later point in time. The data collected by us when registering for the newsletter will be used exclusively for the purposes of advertising by way of the newsletter. You can unsubscribe from the newsletter at any time via the link provided for this purpose in the newsletter or by sending a corresponding message to the responsible person named at the beginning. After you have unsubscribed, your e-mail address will be immediately deleted from our newsletter distribution list unless you have expressly consented to the further use of your data or unless we reserve the right to make further use of your data, which is permitted by law and about which we inform you in this declaration.

9.2 Versand of the e-mail newsletter to existing customers

If you have provided us with your e-mail address when purchasing goods or services, we reserve the right to send you regular offers of similar goods or services to those already purchased from our range by e-mail. According to § 7 Abs. 3 UWG we do not have to obtain your separate consent for this. The data processing takes place solely on the basis of our justified interest in personalised direct advertising pursuant to Art. 6 Para. 1 lit. f DSGVO. If you have initially objected to the use of your e-mail address for this purpose, we will not send you an e-mail. You are entitled to object to the use of your e-mail address for the aforementioned advertising purpose at any time with effect for the future by notifying the responsible person named at the beginning. For this you only have to pay transmission costs according to the basic tariffs. Upon receipt of your objection, the use of your e-mail address for advertising purposes will be discontinued immediately.

9.3 Newsletter-Dispatch via Klaviyo

Our e-mail newsletters are sent via the technical service provider "Klaviyo", 225 Franklin St, Boston, MA 02110, USA (http://www.klaviyo.com/), to whom we pass on the data you provided when you registered for the newsletter. This forwarding is carried out in accordance with Art. 6 Para. 1 lit. f DSGVO and serves our legitimate interest in using a promotional, secure and user-friendly newsletter system. Please note that your data is usually transferred to a Klaviyo server in the USA and stored there.

Klaviyo uses this information to send the newsletter on our behalf. Klaviyo does not use the data of our newsletter recipients to write to them itself or pass them on to third parties.
To protect your data in the USA we have a data processing agreement with Klaviyo ("Data-Processing-Agreement") in which Klaviyo undertakes to protect the data of our users, to process them on our behalf in accordance with its data protection regulations and in particular not to pass them on to third parties.

You can view Klaviyo's privacy policy here: https://www.klaviyo.com/privacy

9.4 Werbung by letter post

On the basis of our justified interest in personalised direct advertising, we reserve the right to store your first and last name, your postal address and - insofar as we have received this additional information from you within the framework of the contractual relationship - your title, academic degree, year of birth and your professional, branch or business name in accordance with Art. 6 Para. 1 lit. f DSGVO and to use them to send you interesting offers and information about our products by post.

You can object to the storage and use of your data for this purpose at any time by sending a corresponding message to the person responsible.

10) Data processing for order processing

10.1 Zur We work together with the following service provider(s) to process your order, who support us in whole or in part in the execution of closed contracts. Certain personal data will be transmitted to these service providers in accordance with the following information.

The personal data collected by us are passed on to the transport company commissioned with the delivery within the framework of contract processing, insofar as this is necessary for the delivery of the goods. We pass on your payment data to the commissioned credit institution within the framework of payment processing, insofar as this is necessary for payment processing. If payment service providers are used, we will inform you explicitly about this below. The legal basis for the transfer of data is Art. 6 para. 1 lit. b DSGVO.

10.2 Einsatz by special service providers for order processing and processing

- JTL
Order processing is handled by the service provider "JTL" (JTL-Software-GmbH, Rheinstr. 7, 41836 Hückelhoven, Germany). Name, address and any other personal data will be passed on to JTL exclusively for the purpose of processing the online order in accordance with Art. 6 Para. 1 lit. b DSGVO. The passing on of your data takes place here only, as far as this is actually necessary for the completion of the order. Details on JTL's data protection and the JTL-Software-GmbH data protection declaration can be viewed at the following link: https://www.jtl-software.de/Datenschutz

10.3 Verwendung by payment service providers (payment services)

- Apple Pay
Wenn Sie sich für die Zahlungsart „Apple Pay“ der Apple Distribution International (Apple), Hollyhill Industrial Estate, Hollyhill, Cork, Irland, entscheiden, erfolgt die Zahlungsabwicklung über die „Apple Pay“-Funktion Ihres mit iOS, watchOS oder macOS betriebenen Endgerätes durch die Belastung einer bei „Apple Pay“ hinterlegten Zahlungskarte. Apple Pay verwendet hierbei Sicherheitsfunktionen, die in die Hardware und Software Ihres Geräts integriert sind, um Ihre Transaktionen zu schützen. Für die Freigabe einer Zahlung ist somit die Eingabe eines zuvor durch Sie festgelegten Codes sowie die Verifizierung mittels der „Face ID“- oder „Touch ID“ – Funktion ihres Endgerätes erforderlich.
Zum Zwecke der Zahlungsabwicklung werden Ihre im Rahmen des Bestellvorgangs mitgeteilten Informationen nebst den Informationen über Ihre Bestellung in verschlüsselter Form an Apple weitergegeben. Apple verschlüsselt diese Daten sodann erneut mit einem entwicklerspezifischen Schlüssel, bevor die Daten zur Durchführung der Zahlung an den Zahlungsdienstleister der in Apple Pay hinterlegten Zahlungskarte übermittelt werden. Die Verschlüsselung sorgt dafür, dass nur die Website, über die der Einkauf getätigt wurde, auf die Zahlungsdaten zugreifen kann. Nachdem die Zahlung getätigt wurde, sendet Apple zur Bestätigung des Zahlungserfolges Ihre Geräteaccountnummer sowie einen transaktionsspezifischen, dynamischen Sicherheitscode an die Ausgangswebsite.
Sofern bei den beschriebenen Übermittlungen personenbezogene Daten verarbeitet werden, erfolgt die Verarbeitung ausschließlich zum Zwecke der Zahlungsabwicklung gemäß Art. 6 Abs. 1 lit. b DSGVO.
Apple bewahrt anonymisierte Transaktionsdaten auf, darunter der ungefähre Kaufbetrag, das ungefähre Datum und die ungefähre Uhrzeit sowie die Angabe, ob die Transaktion erfolgreich abgeschlossen wurde. Durch die Anonymisierung wird ein Personenbezug vollständig ausgeschlossen. Apple nutzt die anonymisierten Daten zur Verbesserung von „Apple Pay“ und anderen Apple-Produkten und Diensten.
Wenn Sie Apple Pay auf dem iPhone oder der Apple Watch zum Abschluss eines Kaufs verwenden, den Sie über Safari auf dem Mac getätigt haben, kommunizieren der Mac und das Autorisierungsgerät über einen verschlüsselten Kanal auf den Apple-Servern. Apple verarbeitet oder speichert keine dieser Informationen in einem Format, mit dem Ihre Person identifiziert werden kann. Sie können die Möglichkeit zur Verwendung von Apple Pay auf Ihrem Mac in den Einstellungen Ihres iPhone deaktivieren. Gehen Sie zu "Wallet & Apple Pay", und deaktivieren Sie "Zahlungen auf Mac erlauben".
Weitere Hinweise zum Datenschutz bei Apple Pay finden Sie unter der nachstehenden Internetadresse: https://support.apple.com/de-de/HT203027
- Google Pay
Wenn Sie sich für die Zahlungsart „Google Pay“ der Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Irland („Google“) entscheiden, erfolgt die Zahlungsabwicklung über die „Google Pay“-Applikation Ihres mit mindestens Android 4.4 („KitKat“) betriebenen und über eine NFC-Funktion verfügenden mobilen Endgeräts durch die Belastung einer bei Google Pay hinterlegten Zahlungskarte oder einem dort verifizierten Bezahlsystem (z.B. PayPal). Für die Freigabe einer Zahlung über Google Pay in Höhe von mehr als 25,- € ist das vorherige Entsperren Ihres mobilen Endgerätes durch die jeweils eingerichtete Verifikationsmaßnahme (etwa Gesichtserkennung, Passwort, Fingerabdruck oder Muster) erforderlich.
Zum Zwecke der Zahlungsabwicklung werden Ihre im Rahmen des Bestellvorgangs mitgeteilten Informationen nebst den Informationen über Ihre Bestellung an Google weitergegeben. Google übermittelt sodann Ihre in Google Pay hinterlegten Zahlungsinformationen in Form einer einmalig vergebenen Transaktionsnummer an die Ausgangswebsite, mit der eine erfolgte Zahlung verifiziert wird. Diese Transaktionsnummer enthält keinerlei Informationen zu den realen Zahldaten Ihrer bei Google Pay hinterlegten Zahlungsmittel, sondern wird als einmalig gültiger numerischer Token erstellt und übermittelt. Bei sämtlichen Transaktionen über Google Pay tritt Google lediglich als Vermittler zur Abwicklung des Bezahlvorgangs auf. Die Durchführung der Transaktion erfolgt ausschließlich im Verhältnis zwischen dem Nutzer und der Ausgangswebsite durch Belastung des bei Google Pay hinterlegten Zahlungsmittels.
Sofern bei den beschriebenen Übermittlungen personenbezogene Daten verarbeitet werden, erfolgt die Verarbeitung ausschließlich zum Zwecke der Zahlungsabwicklung gemäß Art. 6 Abs. 1 lit. b DSGVO.
Google behält sich vor, bei jeder über Google Pay getätigten Transaktion bestimmte vorgangsspezifische Informationen zu erheben, zu speichern und auszuwerten. Hierzu gehören Datum, Uhrzeit und Betrag der Transaktion, Händlerstandort und -beschreibung, eine vom Händler bereitgestellte Beschreibung der gekauften Waren oder Dienste, Fotos, die Sie der Transaktion beigefügt haben, der Name und die E-Mail-Adresse des Verkäufers und Käufers bzw. des Absenders und Empfängers, die verwendete Zahlungsmethode, Ihre Beschreibung für den Grund der Transaktion sowie gegebenenfalls das mit der Transaktion verbundene Angebot.
Laut Google erfolgt diese Verarbeitung ausschließlich gemäß Art. 6 Abs.1 lit. f DSGVO auf Basis des berechtigten Interesses an der ordnungsgemäßen Rechnungslegung, der Verifizierung von Vorgangsdaten und der Optimierung und Funktionserhaltung des Google Pay-Dienstes.
Google behält sich außerdem vor, die verarbeiteten Vorgangsdaten mit weiteren Informationen zusammenzuführen, die bei der Nutzung weiterer Google-Dienste durch Google erhoben und gespeichert werden.
Die Nutzungsbedingungen von Google Pay finden sich hier:
https://payments.google.com/payments/apis-secure/u/0/get_legal_document?ldo=0&ldt=googlepaytos&ldl=de
Weitere Hinweise zum Datenschutz bei Google Pay finden Sie unter der nachstehenden Internetadresse:
https://payments.google.com/payments/apis-secure/get_legal_document?ldo=0&ldt=privacynotice&ldl=de
- Klarna
Bei Auswahl einer Klarna-Zahlungsdienstleistung erfolgt die Zahlungsabwicklung über die Klarna Bank AB (publ) [https://www.klarna.com/de], Sveavägen 46, 111 34 Stockholm, Schweden (nachfolgend „Klarna“). Um die Abwicklung der Zahlung zu ermöglichen, werden Ihre persönlichen Daten (Vor- und Nachname, Straße, Hausnummer, Postleitzahl, Ort, Geschlecht, E-Mail-Adresse, Telefonnummer und IP-Adresse) sowie Daten, welche im Zusammenhang mit der Bestellung stehen (z. B. Rechnungsbetrag, Artikel, Lieferart) zum Zweck der Identitäts- und Bonitätsprüfung an Klarna weitergegeben, sofern Sie hierin gemäß Art. 6 Abs. 1 lit. a DSGVO im Rahmen des Bestellprozesses ausdrücklich eingewilligt haben. An welche Auskunfteien Ihre Daten hierbei weitergeleitet werden können, können Sie hier einsehen:
https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_de/credit_rating_agencies
Die Bonitätsauskunft kann Wahrscheinlichkeitswerte enthalten (sog. Score-Werte). Soweit Score-Werte in das Ergebnis der Bonitätsauskunft einfließen, haben sie ihre Grundlage in einem wissenschaftlich anerkannten mathematisch-statistischen Verfahren. In die Berechnung der Score-Werte fließen unter anderem, aber nicht ausschließlich, Anschriftendaten ein. Die erhaltenen Informationen über die statistische Wahrscheinlichkeit eines Zahlungsausfalls verwendet Klarna für eine abgewogene Entscheidung über die Begründung, Durchführung oder Beendigung des Vertragsverhältnisses.
Sie können Ihre Einwilligung jederzeit durch eine Nachricht an den für die Datenverarbeitung Verantwortlichen oder gegenüber Klarna widerrufen. Jedoch bleibt Klarna ggf. weiterhin berechtigt, Ihre personenbezogenen Daten zu verarbeiten, sofern dies zur vertragsgemäßen Zahlungsabwicklung erforderlich ist.
Ihre Personenangaben werden in Übereinstimmung mit den geltenden Datenschutzbestimmungen und entsprechend den Angaben in Klarnas Datenschutzbestimmungen für Betroffene mit Sitz in Deutschland https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_de/privacy
bzw. für Betroffene mit Sitz in Österreich https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_at/privacy
behandelt.
- Paypal
Bei Zahlung via PayPal, Kreditkarte via PayPal, Lastschrift via PayPal oder – falls angeboten - "Kauf auf Rechnung" oder „Ratenzahlung“ via PayPal geben wir Ihre Zahlungsdaten im Rahmen der Zahlungsabwicklung an die PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (nachfolgend "PayPal"), weiter. Die Weitergabe erfolgt gemäß Art. 6 Abs. 1 lit. b DSGVO und nur insoweit, als dies für die Zahlungsabwicklung erforderlich ist.
PayPal behält sich für die Zahlungsmethoden Kreditkarte via PayPal, Lastschrift via PayPal oder – falls angeboten - "Kauf auf Rechnung" oder „Ratenzahlung“ via PayPal die Durchführung einer Bonitätsauskunft vor. Hierfür werden Ihre Zahlungsdaten gegebenenfalls gemäß Art. 6 Abs. 1 lit. f DSGVO auf Basis des berechtigten Interesses von PayPal an der Feststellung Ihrer Zahlungsfähigkeit an Auskunfteien weitergegeben. Das Ergebnis der Bonitätsprüfung in Bezug auf die statistische Zahlungsausfallwahrscheinlichkeit verwendet PayPal zum Zweck der Entscheidung über die Bereitstellung der jeweiligen Zahlungsmethode. Die Bonitätsauskunft kann Wahrscheinlichkeitswerte enthalten (sog. Score-Werte). Soweit Score-Werte in das Ergebnis der Bonitätsauskunft einfließen, haben sie ihre Grundlage in einem wissenschaftlich anerkannten mathematisch-statistischen Verfahren. In die Berechnung der Score-Werte fließen unter anderem, aber nicht ausschließlich, Anschriftendaten ein. Weitere datenschutzrechtliche Informationen, unter anderem zu den verwendeten Auskunfteien, entnehmen Sie bitte der Datenschutzerklärung von PayPal: https://www.paypal.com/de/webapps/mpp/ua/privacy-full
Sie können dieser Verarbeitung Ihrer Daten jederzeit durch eine Nachricht an PayPal widersprechen. Jedoch bleibt PayPal ggf. weiterhin berechtigt, Ihre personenbezogenen Daten zu verarbeiten, sofern dies zur vertragsgemäßen Zahlungsabwicklung erforderlich ist.
- Shopify Payments
Wir verwenden den Zahlungsdienstleister "Shopify Payments", 3rd Floor, Europa House, Harcourt Building, Harcourt Street, Dublin 2. Wenn Sie sich für eine über den Zahlungsdienstleister Shopify Payments angebotene Zahlungsart entscheiden, erfolgt die Zahlungsabwicklung über den technischen Dienstleister Stripe Payments Europe Ltd., 1 Grand Canal Street Lower, Grand Canal Dock, Dublin, Irland, an den wir Ihre im Rahmen des Bestellvorgangs mitgeteilten Informationen nebst den Informationen über Ihre Bestellung (Name, Anschrift, Kontonummer, Bankleitzahl, evtl. Kreditkartennummer, Rechnungsbetrag, Währung und Transaktionsnummer) gemäß Art. 6 Abs. 1 lit. b DSGVO weitergeben. Die Weitergabe Ihrer Daten erfolgt ausschließlich zum Zweck der Zahlungsabwicklung mit der Stripe Payments Europe Ltd. und nur insoweit, als sie hierfür erforderlich ist. Nähere Informationen zum Datenschutz von Shopify Payments finden Sie unter der nachstehenden Internetadresse: https://www.shopify.com/legal/privacy.
Datenschutzrechtliche Informationen zur Stripe Payments Europe Ltd. finden Sie hier: https://stripe.com/de/privacy
- SOFORT
Bei Auswahl der Zahlungsart „SOFORT“ erfolgt die Zahlungsabwicklung über den Zahlungsdienstleister SOFORT GmbH, Theresienhöhe 12, 80339 München, Deutschland (im Folgenden „SOFORT“), an den wir Ihre im Rahmen des Bestellvorgangs mitgeteilten Informationen nebst den Informationen über Ihre Bestellung gemäß Art. 6 Abs. 1 lit. b DSGVO weitergeben. Die Sofort GmbH ist Teil der Klarna Group (Klarna Bank AB (publ), Sveavägen 46, 11134 Stockholm, Schweden). Die Weitergabe Ihrer Daten erfolgt ausschließlich zum Zweck der Zahlungsabwicklung mit dem Zahlungsdienstleister SOFORT und nur insoweit, als sie hierfür erforderlich ist. Unter der nachstehenden Internetadresse erhalten Sie weitere Informationen über die Datenschutzbestimmungen von SOFORT: https://www.klarna.com/sofort/datenschutz.

11) Use of evaluation and quality seal graphics

ShopVote Graphics

To display our ShopVote seal and any collected and/or aggregated ratings, we have included ShopVote graphics on this website.

This serves to safeguard our predominantly legitimate interests in an optimal marketing of our offer in accordance with Art. 6 para. 1 sentence 1 lit. f DSGVO. The ShopVote graphics and the services advertised with them are offered by Blickreif GmbH, Alter Messeplatz 2, 80339 Munich, Germany.

When the ShopVote graphics are accessed, the web server automatically saves a so-called server log file, which contains, for example, your IP address, date and time of access, transferred data volume and the source of the access (access data) and documents the access. These access data are not evaluated and are automatically overwritten at the latest seven days after the end of your page visit. Further personal data is not collected or stored by the ShopVote graphics.

12) Use of Social Media: Videos

Use of Youtube videos

This website uses the Youtube embedding feature to display and play videos from "Youtube", a provider owned by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google").

The extended data protection mode is used here, which, according to the provider, only initiates the storage of user information when the video(s) is/are played. If the playback of embedded Youtube videos is started, the provider "Youtube" uses cookies to collect information about the user behaviour. According to information from Youtube, these serve, among other things, to collect video statistics, improve user-friendliness and prevent abusive practices. If you're logged in to Google, your information will be directly associated with your account when you click a video. If you do not want your profile to be associated with YouTube, you must log out before activating the button. Google stores your data (even for users who are not logged in) as usage profiles and evaluates them. In particular, such evaluation shall be carried out in accordance with Art. 6 para. 1 lit. f DSGVO on the basis of Google's legitimate interests in the display of personalised advertising, market research and/or the design of its website in line with requirements. You have the right to object to the creation of these user profiles, and you must contact YouTube to exercise this right. When using Youtube, personal data may also be transmitted to the servers of Google LLC. in the USA.
Regardless of how the embedded video is played, each time you visit this site, you will be connected to the Google network, which may trigger further data processing without our control.

Further information on data protection at "YouTube" can be found in the provider's data protection declaration at: https://www.google.de/intl/de/policies/privacy

To the extent required by law, we have obtained your consent to the processing of your data as described above in accordance with Art. 6 Para. 1 lit. a DSGVO. You can revoke your consent at any time with effect for the future. In order to exercise your right of withdrawal, please follow the instructions above to object.

13) Online marketing

13.1 Facebook Pixel for the creation of custom audiences with extended data reconciliation (with cookie content tool)
Within our online offer, the so-called "Facebook pixel" of the social network Facebook is used in the mode of extended data reconciliation, which is operated by Facebook Ireland Limited, 4 Grand Canal Quare, Dublin 2, Ireland ("Facebook").
On the basis of his or her express consent, when a user clicks on an advertisement displayed on Facebook and placed by us, an addition is added to the URL of our linked page by Facebook pixels. This URL parameter is then written into the user's browser by a cookie, which sets our linked page itself. In addition, this cookie records specific customer data such as the e-mail address that we collect on our website linked to the Facebook ad during transactions such as purchase transactions, account logins or registrations (extended data comparison). The cookie is then read by Facebook Pixel and enables the data, including the specific customer data, to be forwarded to Facebook.
With the help of the Facebook pixel with extended data reconciliation, Facebook is on the one hand able to precisely determine the visitors of our online offer as a target group for the presentation of ads (so-called "Facebook ads"). Accordingly, we use the Facebook pixel with extended data synchronization to display the Facebook ads placed by us only to those Facebook users who have also shown an interest in our online offering or who have certain characteristics (e.g. interests in certain topics or products determined on the basis of the websites visited), which we transmit to Facebook (so-called "custom audiences"). With the help of the Facebook pixel with extended data matching, we also want to ensure that our Facebook ads correspond to the potential interest of users and do not have a harassing effect. This allows us to further evaluate the effectiveness of Facebook Ads for statistical and market research purposes by tracking whether users have been redirected to our website after clicking on a Facebook Ad (so-called "conversion"). Compared to the standard Facebook pixel version, the advanced data matching feature helps us better measure the effectiveness of our advertising campaigns by capturing more assigned conversions.
All transmitted data is stored and processed by Facebook so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes, in accordance with the Facebook Data Usage Policy (https://www.facebook.com/about/privacy/). The data may enable Facebook and its partners to place advertisements on and outside of Facebook.
These processing operations are only carried out if express consent is granted in accordance with Art. 6 para. 1 lit. a DSGVO.
Consent to use the Facebook pixel may only be given by users who are older than 16 years of age. If you are younger, we ask you to ask your legal guardian for permission.
The information generated by Facebook is usually transferred to a Facebook server and stored there. This may also involve a transfer to the servers of Facebook Inc. in the USA. You can revoke your given consent at any time with effect for the future. To exercise your revocation, remove the check mark next to the setting for the "Facebook Pixel" in the "Cookie-Consent-Tool" integrated on the website.

13.2 Einsatz from Google Ads conversion tracking

This website uses the online advertising program "Google Ads" and, as part of Google Ads, the conversion tracking of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). We use the offer of Google Ads to draw attention to our attractive offers on external websites with the help of advertising media (so-called Google Adwords). We can determine how successful the individual advertising measures are in relation to the data of the advertising campaigns. Our aim is to display advertising that is of interest to you, to make our website more interesting for you and to achieve a fair calculation of the advertising costs incurred.

The Conversion Tracking cookie is set when a user clicks on an ads ad placed by Google. Cookies are small text files that are stored on your terminal device. These cookies usually lose their validity after 30 days and are not used for personal identification. If the user visits certain pages on this site and the cookie has not expired, Google and we may recognize that the user clicked on the ad and was directed to that page. Each Google Ads customer receives a different cookie. As a result, cookies cannot be tracked through Google Ads customer websites. The information collected using the conversion cookie is used to generate conversion statistics for Google Ads customers who have opted for conversion tracking. Customers see the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, you will not receive any information that personally identifies users. If you do not wish to participate in tracking, you can block this use by deactivating the Google Conversion Tracking cookie in your Internet browser under the keyword "user settings". They will then not be included in the conversion tracking statistics. We use Google Ads on the basis of our justified interest in targeted advertising in accordance with Art. 6 Para. 1 lit. f DSGVO. The use of Google Ads may also involve the transmission of personal data to the servers of Google LLC. in the USA.

You can find out more about Google's privacy policy at the following Internet address: https://www.google.de/policies/privacy/

You can permanently deactivate cookies for advertisement preferences by preventing them by setting your browser software accordingly or by downloading and installing
the browser plug-in available from the following link: https://www.google.com/settings/ads/plugin?hl=de

Please note that if you have deactivated the use of cookies, certain functions of this website may not be available or may only be available to a limited extent.

To the extent required by law, we have obtained your consent to the processing of your data as described above in accordance with Art. 6 Para. 1 lit. a DSGVO. You can revoke your consent at any time with effect for the future. In order to exercise your right of withdrawal, please follow the instructions above to object.

14) Web analytics services

Google (Universal) Analytics

Google (Universal) Analytics
This website uses Google (Universal) Analytics, a web analytics service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). Google (Universal) Analytics uses "cookies", which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of this website (including the abbreviated IP address) is usually transferred to a Google server and stored there, and may also be transferred to the servers of Google LLC. in the USA.
This website uses Google (Universal) Analytics exclusively with the extension "_anonymizeIp()", which ensures anonymization of the IP address by shortening it and excludes any direct personal reference. Through the extension, your IP address will be shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area before. Only in exceptional cases will the full IP address be transferred to a server of Google LLC.in the USA and shortened there. In these exceptional cases, this processing is carried out in accordance with Art. 6 para. 1 lit. f DSGVO on the basis of our justified interest in the statistical analysis of user behaviour for optimisation and marketing purposes.
On our behalf, Google will use this information to evaluate your use of the website, to compile reports on website activities and to provide us with further services related to website and internet use. The IP address transmitted by your browser within the framework of Google (Universal) Analytics is not combined with other data from Google.
You can prevent the storage of cookies by adjusting your browser software accordingly. However, we would like to point out that in this case you may not be able to use all functions of this website to their full extent. Furthermore, you can prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) to Google and the processing of this data by Google by downloading and installing
the browser plugin available under the following link: https:/
/tools.google.com/dlpage/gaoptout?hl=de As an alternative to the browser plugin or within browsers on mobile devices, please click on the following link to set an opt-out cookie which will prevent the collection by Google Analytics within this website in the future (this opt-out cookie only works in this browser and only for this domain. If you delete your cookies in this browser, you will need to click this link again):
Deactivate Google Analytics Further information on Google (Universal) Analytics can be found here: https://policies.google.com/privacy?hl=de&gl=de To the
extent required by law, we have obtained your consent to the processing of your data as described above in accordance with Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time with effect for the future. In order to exercise your revocation, please follow the above-mentioned option to make an objection.

15) Retargeting/ Remarketing/ Recommendation advertising

Google Ads Remarketing
Our website uses the functions of Google Ads Remarketing, hereby we advertise this website in Google search results, as well as on third party websites. The provider is Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). For this purpose, Google places a cookie in the browser of your device, which automatically enables interest-based advertising using a pseudonymous cookie ID and based on the pages you visit. The processing is based on our legitimate interest in the optimal marketing of our website in accordance with Art. 6 para. 1 lit. f DSGVO.
Any further data processing will only take place if you have agreed with Google that your internet and app browsing history will be linked by Google to your Google Account and that information from your Google Account will be used to personalize ads you view on the web. In this case, if you are logged in to Google while visiting our website, Google will use your information along with Google Analytics data to create and define target audience lists for cross-device remarketing. For this purpose, Google temporarily links your personal data with Google Analytics data to form target groups. As part of the use of Google Ads Remarketing, personal data may also be transferred to the servers of Google LLC. in the USA.
You can permanently disable the setting of cookies for ad preferences by downloading and installing the browser plug-in available at https://www.google.com/settings/ads/onweb/.
Alternatively, you can visit the Digital Advertising Alliance at www.aboutads.info to learn more about setting cookies and to adjust your settings. Finally, you can set your browser to notify you when you receive a cookie and decide whether to accept it or not, or to refuse to accept cookies in certain circumstances or generally. If you do not accept cookies, the functionality of our website may be limited. You can find further information and the data protection regulations regarding advertising and Google here:
https:/
/www.google.com/policies/technologies/ads/ As far as legally required, we have obtained your consent for the above-mentioned processing of your data in accordance with Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time with effect for the future. In order to exercise your revocation, please follow the above-mentioned option to make an objection.

16) Tools and Miscellaneous


16.1 DATEV We use the cloud-based accounting software of DATEV eG, Paumgartnerstr. 6-14, 90429 Nuremberg ("DATEV") for the handling of accounting.
DATEV processes incoming and outgoing invoices as well as, if necessary, the bank movements of our company in order to automatically enter invoices, match them to transactions and, in a partially automated process, create the financial accounting.
Insofar as personal data are also processed in this process, the processing is carried out in accordance with Art. 6 Para. 1 letter f DSGVO on the basis of our justified interest in the efficient organisation and documentation of our business transactions.
You can find more information on DATEV, the automated processing of data and the data protection regulations at https://www.datev.de/web/de/m/ueber-datev/datenschutz/

16.2 Cookie-Consent-Tool based on the Usercentrics technology

This website uses a cookie consensus tool with technology from Usercentrics GmbH, Rosental 4, 80331 Munich (hereinafter "Usercentrics") to obtain effective user consent for cookies requiring consent and cookie-based applications.

By incorporating a corresponding JavaScript code, users are shown a banner when calling up a page, in which they can be given consent for certain cookies and/or cookie-based applications by ticking the box. Here the tool blocks the setting of all cookies requiring consent until the respective user gives corresponding consent by ticking the appropriate box. This ensures that such cookies are only set on the user's terminal device if consent is given.

To enable the Cookie Consent-Tool to clearly assign page views to individual users and to individually record, log and store the consent settings made by the user for a session duration, certain user information (including the IP address) is collected by the Cookie Consent-Tool when calling up our website, transmitted to Usercentrics servers and stored there.

This data processing takes place in accordance with Art. 6 Para. 1 lit. f DSGVO on the basis of our legitimate interest in a legally compliant, user-specific and user-friendly consent management for cookies and therefore in a legally compliant design of our website.

Another legal basis for the data processing described is Art. 6 para. 1 lit. c DSGVO. As the person responsible, we are subject to the legal obligation to make the use of technically unnecessary cookies dependent on the respective user's consent.

We have entered into a contract with Usercentrics for the processing of personal data, under which we oblige Usercentrics to protect the data of visitors to our website and not to disclose it to third parties.

For more information on data usage by Usercentrics, please refer to the Usercentrics Privacy Statement at https://usercentrics.com/privacy-policy/

16.3 beeclever
This website uses the cookie content-tool "GDPR Legal Cookie" of beeclever GmbH, Universitätsstraße 3, D-56070 Koblenz a. Rh. to obtain effective user consent for cookies and cookie-based applications requiring consent. ("beeclever").
By integrating a corresponding JavaScript code, a banner is displayed to users when they call up the page, in which consent for certain cookies and/or cookie-based applications can be granted by ticking the appropriate box. The tool blocks the setting of all cookies requiring consent until the respective user gives his consent by ticking the appropriate box. This ensures that such cookies are only set on the respective user's terminal device if consent has been granted.
To enable the cookie-content tool to clearly assign page views to individual users and to individually record, log and save the consent settings made by the user for the duration of a session, certain user information (including the IP address) is collected by the cookie-content tool when our website is accessed, transmitted to beeclever servers and saved there.
This data processing is carried out in accordance with Art. 6 para. 1 letter f DSGVO on the basis of our legitimate interest in a legally compliant, user-specific and user-friendly consent management for cookies and thus in a legally compliant design of our website.
A further legal basis for the data processing described is Art. 6 Para. 1 lit. c DSGVO. As the responsible party, we are subject to the legal obligation to make the use of technically unnecessary cookies dependent on the respective user consent.
Further information on data use by beeclever can be found at https://beeclever.de/pages/datenschutz

16.4 - Google Web Fonts
This site uses web fonts provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google") for the uniform display of fonts. When you call up a page, your browser loads the required web fonts into your browser cache in order to display texts and fonts correctly.
To do this, the browser you are using must connect to Google's servers. This may also involve the transmission of personal data to the servers of Google LLC. in the USA. In this way, Google obtains knowledge that our website has been accessed via your IP address. The use of Google Web Fonts is in the interest of a uniform and attractive presentation of our online offers. This represents a legitimate interest in the sense of Art. 6 para. 1 lit. f DSGVO. If your browser does not support Web Fonts, a standard font from your computer will be used.
Further information on Google Web Fonts can be found at https://developers.google.com/fonts/faq and in the Google data protection declaration: https://www.google.com/policies/privacy/

16.5 Google Customer reviews (formerly Google Certified Reseller Program)

We work together with Google within the framework of the "Google Customer Reviews" program. The provider is Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). This program gives us the ability to collect customer reviews from users of our website. After making a purchase on our website, you will be asked whether you would like to participate in an email survey from Google. If you give your consent pursuant to Art. 6 para. 1 lit. a DSGVO, we will transmit your e-mail address to Google. You will receive an e-mail from Google Customer Reviews asking you to rate the purchasing experience on our website. The rating you provide will then be combined with our other ratings and displayed in our Google customer reviews logo and in our Merchant Center dashboard. Your review will also be used for Google seller ratings. Google Customer Reviews may also involve the transfer of personal information to Google LLC. servers in the United States.

You can revoke your consent at any time by sending a message to the person responsible for data processing or to Google.

For more information about Google's privacy practices in conjunction with the Google Customer Reviews program, please visit the following link: https://support.google.com/merchants/answer/7188525?hl=de

For more information about the privacy of Google Seller Reviews, please see this link: https://support.google.com/google-ads/answer/2375474

16.6 Bewerbungen on job advertisements by e-mail

On our website we advertise currently vacant positions in a separate section, for which interested parties can apply by e-mail to the contact address provided.

In order to be included in the application process, applicants must provide us with all personal data required for a well-founded and informed assessment and selection together with their application by e-mail.
The required data includes general personal information (name, address, telephone or electronic contact details) as well as performance-specific proof of the qualifications required for a position. Where appropriate, health-related information may also be required which, in the interests of social protection, must be given special consideration in the person of the applicant under labour and social law.

Which elements an application must contain in individual cases for it to be considered and in what form these elements are to be sent by e-mail can be found in the respective job advertisement.

After receipt of the application sent using the e-mail contact address provided, the applicant data will be stored by us and evaluated exclusively for the purpose of processing the application. For any queries arising in the course of processing the application, we will use either the e-mail address provided by the applicant with his or her application or a telephone number given.

The legal basis for these processing operations, including contact for further inquiries, is in principle Article 6 (1) (b) DPA in conjunction with § Article 26 (1) BDSG, according to which the completion of the application procedure is considered to be the initiation of an employment contract.

Insofar as special categories of personal data within the meaning of Art. 9 Para. 1 DSGVO (e.g. health data such as information on the status of severely disabled persons) are requested from applicants in the course of the application procedure, processing is carried out in accordance with Art. 9 Para. 2 lit. b. DSGVO so that we can exercise the rights arising from labour law and social security and social protection law and fulfil our obligations in this respect.

Cumulatively or alternatively, the processing of the special categories of data may also be based on Art. 9 para. 1 lit. h FADP, if it is carried out for purposes of preventive health care or occupational medicine, for the assessment of the applicant's ability to work, for medical diagnosis, care or treatment in the health or social field or for the management of systems and services in the health or social field.

If, in the course of the evaluation described above, the applicant is not selected or withdraws his or her application prematurely, his or her data transmitted by e-mail and all electronic correspondence, including the original application e-mail, will be deleted after 6 months at the latest following notification. This period is calculated on the basis of our legitimate interest in being able to answer any follow-up questions about the application and, if necessary, to comply with our obligation to provide evidence in accordance with the regulations on the equal treatment of applicants.

In the event of a successful application, the data provided will be processed on the basis of Art. 6 para. 1 lit. b DSGVO in conjunction with § 26 para. 1 BDSG for the purposes of the employment relationship.

16.7 - Google Maps
On our website we use Google Maps (API) from Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). Google Maps is a web service for displaying interactive (land) maps to visually present geographical information. By using this service, our location will be displayed to you and any approach will be made easier.
When you access the sub-pages in which the Google Maps map is integrated, information about your use of our website (such as your IP address) is transmitted to Google's servers and stored there; this may also involve transmission to the servers of Google LLC. in the USA. This happens regardless of whether Google provides a user account through which you are logged in or whether a user account exists. If you are logged in at Google, your data will be assigned directly to your account. If you do not wish to be assigned to your profile on Google, you must log out before activating the button. Google stores your data (even for users who are not logged in) as user profiles and evaluates them. The collection, storage and evaluation are carried out in accordance with Art. 6 para. 1 lit. f DSGVO on the basis of Google's legitimate interest in the display of personalised advertising, market research and/or the needs-based design of Google websites. You have a right of objection to the creation of these user profiles, whereby you must contact Google to exercise this right. If you do not agree with the future transmission of your data to Google within the framework of the use of Google Maps, there is also the possibility of completely deactivating the Google Maps web service by switching off the JavaScript application in your browser. Google Maps and thus also the map display on this website cannot then be used.
You can view Google's terms of use at https://www.google.de/intl/de/policies/terms/regional.html, the additional terms of use for Google Maps can be found at https://www.google.com/intl/de_US/help/terms_maps.html.
Detailed information on data protection in connection with the use of Google Maps can be found on Google's website ("Google Privacy Policy"): https:/
/www.google.de/intl/de/policies/privacy/ To the extent required by law, we have obtained your consent to the processing of your data as described above in accordance with Art. 6 Para. 1 letter a DSGVO. You can revoke your consent at any time with effect for the future. In order to exercise your revocation, please follow the above-mentioned option to make an objection.

17) Rights of the data subject

17.1 Das grants you comprehensive data protection rights (information and intervention rights) vis-à-vis the person responsible with regard to the processing of your personal data, about which we will inform you below:

  • Right of access pursuant to Art. 15 DSGVO: In particular, you have a right of access to your personal data processed by us, the processing purposes, the categories of personal data processed, the recipients or categories of recipients to whom your data have been or will be disclosed, the planned storage period or the planned storage period. the criteria for determining the storage period, the existence of a right to rectification, deletion, restriction of processing, objection to processing, complaint to a supervisory authority, the origin of your data if it has not been collected by us from you, the existence of automated decision-making including profiling and, where applicable, meaningful information on the logic involved and the scope and desired effects of such processing concerning you, as well as your right to be informed of the guarantees pursuant to Art. 46 DSGVO in the event of transfer of your data to third countries;
  • Right of rectification according to art. 16 DSGVO: You have the right of immediate rectification of incorrect data concerning you and/or completion of incomplete data stored by us;
  • Right to deletion pursuant to Art. 17 DSGVO: You have the right to demand the deletion of your personal data if the requirements of Art. 17 para. 1 DSGVO are met. However, this right shall not apply in particular if the processing is necessary for the exercise of the right to freedom of expression and information, for the fulfilment of a legal obligation, for reasons of public interest or for the assertion, exercise or defence of legal claims;
  • Right to limitation of processing pursuant to Art. 18 DSGVO: You have the right to demand limitation of processing of your personal data as long as the correctness of your data is verified, which you dispute, if you refuse to delete your data due to inadmissible data processing and instead demand limitation of processing of your data, if you need your data to assert, exercise or defend legal claims, after we no longer need this data after achieving the purpose, or if you have lodged an objection due to your particular situation, as long as it is not yet clear whether our legitimate reasons prevail;
  • Right to information pursuant to Art. 19 DSGVO: If you have exercised your right to rectify, cancel or limit the processing of your personal data against the controller, the latter is obliged to notify all recipients to whom the personal data concerning you have been disclosed of such rectification, cancellation or limitation, unless this proves impossible or involves a disproportionate effort. They shall have the right to be informed of such recipients.
  • Right to data transfer in accordance with Art. 20 DSGVO: You have the right to receive your personal data which you have provided to us in a structured, common and machine-readable format or to request the transfer to another responsible person as far as this is technically feasible;
  • Right to revoke consent granted pursuant to Art. 7 (3) DSGVO: You have the right to revoke consent once granted for the processing of data at any time with effect for the future. In the event of revocation, we will immediately delete the data concerned, unless further processing can be based on a legal basis for processing without consent. The revocation of the consent does not affect the lawfulness of the processing carried out on the basis of the consent up to the revocation;
  • Right to appeal pursuant to Art. 77 DSGVO: If you believe that the processing of your personal data is in breach of the DSGVO, you have the right to complain to a supervisory authority, in particular in the Member State in which you are located, at your place of work or at the place where the alleged infringement is alleged, without prejudice to any other administrative or judicial remedy.

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IF WE PROCESS YOUR PERSONAL DATA AS PART OF A WEIGHING OF INTERESTS ON THE BASIS OF OUR PREDOMINANTLY LEGITIMATE INTEREST, YOU HAVE THE RIGHT AT ANY TIME TO OBJECT TO SUCH PROCESSING WITH EFFECT FOR THE FUTURE FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION.
IF YOU MAKE USE OF YOUR RIGHT OF OBJECTION, WE WILL STOP PROCESSING THE DATA CONCERNED. HOWEVER, WE RESERVE THE RIGHT TO FURTHER PROCESSING IF WE CAN PROVE COMPELLING GROUNDS FOR PROCESSING WORTHY OF PROTECTION WHICH OUTWEIGH THEIR INTERESTS, FUNDAMENTAL RIGHTS AND FREEDOMS, OR IF THE PROCESSING SERVES THE ASSERTION, EXERCISE OR DEFENCE OF LEGAL CLAIMS.

IF YOUR PERSONAL DATA IS PROCESSED BY US IN ORDER TO CONDUCT DIRECT ADVERTISING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF YOUR PERSONAL DATA FOR THE PURPOSE OF SUCH ADVERTISING. YOU CAN EXERCISE THE OBJECTION AS DESCRIBED ABOVE.

IF YOU MAKE USE OF YOUR RIGHT OF OBJECTION, WE WILL STOP PROCESSING THE DATA CONCERNED FOR DIRECT ADVERTISING PURPOSES.

18) Duration of storage of personal data

The duration of the storage of personal data is measured according to the respective legal basis, the purpose of processing and - if relevant - additionally according to the respective legal retention period (e.g. commercial and tax retention periods).

If personal data are processed on the basis of an express consent pursuant to Art. 6 para. 1 lit. a DSGVO, these data are stored until the data subject revokes his consent.

If there are legal storage periods for data which are processed within the framework of legal or similar obligations on the basis of Art. 6 para. 1 lit. b DSGVO, these data will be routinely deleted after expiry of the storage periods if they are no longer necessary for the fulfilment of the contract or the initiation of the contract and/or if we no longer have a justified interest in further storage.

When processing personal data on the basis of Art. 6 para. 1 lit. f DSGVO, these data are stored until the data subject exercises his right of objection according to Art. 21 para. 1 DSGVO, unless we can prove compelling grounds for processing worthy of protection which outweigh the interests, rights and freedoms of the data subject, or the processing serves the assertion, exercise or defence of legal claims.

If personal data are processed for the purpose of direct marketing on the basis of Art. 6 para. 1 lit. f DSGVO, these data are stored until the data subject exercises his right of objection pursuant to Art. 21 para. 2 DSGVO.

Furthermore, unless otherwise indicated in the other information contained in this statement on specific processing situations, personal data stored shall be erased when they are no longer necessary for the purposes for which they were collected or otherwise processed.